![]() In today’s real-time, fully connected environment, marketing can be scary. Heck, marketers can be scary. Some wear scarves and beanie caps in summer – and never sweat! Others memorize “Mad Men” verbatim and get “LEVERAGE” tattooed on their shins. Ouch!! With greater access to and from customers, most of us are a metaphorical cracked floorboard or black cat crossing away from going back to school to do something truly noble, like becoming a social worker or barista. Here are a few of the spooky scenarios that keep companies and marketers up at night:
Happy Halloween. And if something scary happens to your marketing this Halloween, who you gonna call? Ghostbusters? No, consultants. Again.
1 Comment
12/22/2014 09:11:21 am
Thank you for your article I found it interesting. I will pass it along to those in need.
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AuthorMike Ward is the Founder and Chief Brand Driver for Milepost 0 Creative. In other words, he's the only employee. Mike likes helping companies tell stories - or fables, as Aesop called them - as well as reminiscing on his days as a failed stand-up comic, semi-successful movie critic, and cheering for losing sports teams (Go Bills!). Archives
December 2015
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